Automation & growth studio — Melbourne & Sydney

More customers, AlessioKalib
less admin, and a business that runs on autopilot.

We build the AI agents, automations, websites and ads that win you customers and answer them in seconds, so your business keeps growing while you're on the tools.

What we do

Five services, one system.

Get customers in, then make sure every one of them is answered, booked and followed up.

01

Automation Workflows

The repetitive jobs that eat your week, handled automatically. Leads get instant replies, bookings get reminders, quotes get chased and happy customers get asked for a review.

Best for: owners stuck doing admin at night, or losing leads to slow replies.

Explore Automation Workflows
  • Instant replies to every new enquiry
  • Booking reminders and no-show recovery
  • Quote and invoice follow-ups
  • Automatic Google review requests
  • A CRM that updates itself
02

Custom AI Agents

An AI assistant trained on your business that answers, qualifies and books customers on chat, SMS, DMs and phone, 24/7.

Best for: businesses that miss calls and DMs while they’re on the job.

Explore Custom AI Agents
  • Website chat that books jobs
  • SMS, Instagram and Facebook replies
  • AI phone receptionist
  • Bookings straight into your calendar
  • Every conversation logged
03

Web Design

Fast, premium websites designed to turn visitors into enquiries, connected to your CRM and ready for ads.

Best for: businesses with an outdated site, or no site at all.

Explore Web Design
  • Custom design, never a template
  • Booking and quote forms built in
  • Landing pages ready for ads
  • Connected to your CRM
  • Tracking so you know what works
04

Meta Ads

We film, edit and run Facebook and Instagram ads, and every lead gets an instant reply.

Best for: businesses ready for a steady flow of new enquiries.

Explore Meta Ads
  • On-site filming day
  • Scroll-stopping edits and hooks
  • Campaign setup and management
  • Instant follow-up on every lead
  • Weekly results in plain English
05

Social Media Management

One filming day a month becomes a full month of Reels, posts and stories, planned, edited and posted.

Best for: businesses that know they should post, but never have the time.

Explore Social Media Management
  • Monthly content plan
  • One filming day each month
  • Reels, posts and statics edited
  • Scheduled and posted for you
  • Monthly growth report

Not sure what you need? Most clients start with one service and add the rest once it's paying for itself. We'll tell you where to start on a free call.

Ask us
What can we automate?

If it's repetitive, disconnected or slowing your team down, it's worth a closer look.

From everyday admin to complex processes across multiple platforms, we identify where automation can make a meaningful difference.

01

Operations & Workflows

Hand-offs, approvals and multi-step processes that move without someone chasing them.

e.g.Accepted quote → job created, scheduled and assigned
02

Administration & Documents

Forms, data entry and paperwork collected, checked and filed in the right place.

e.g.Onboarding documents chased and saved to the client folder
03

Customer & Client Management

A CRM that stays current, with every client at the right stage and nothing slipping through.

e.g.New client set up across CRM, calendar and invoicing at once
04

Software & System Integrations

The tools you already use, connected so information only has to be entered once.

e.g.Bookings, payments and accounting kept in sync
05

Reporting & Data

Numbers from different platforms brought together into one clear, up-to-date view.

e.g.A Monday-morning report on jobs, revenue and unpaid invoices
06

Sales & Communication

Enquiries followed up, quotes chased and clients kept informed at the right moment.

e.g.A follow-up sent when a quote has had no reply for three days

Don't see your process here? Most of what we build is specific to one business. Tell us about yours →

Connected by design

Works with your tools.

We connect your CRM, finance and everyday tools into one system that works together. Connections depend on each tool's access and integration options.

Using something else? If it has an integration or an API, we can usually connect it.

Ask about your tools →
How it works

From understanding the problem
to building the solution.

Every project starts with how your business actually runs. Timelines depend on scope, and you'll have one before any work begins.

1
Discovery

Understand

We learn how your business operates, what tools you use and where time is being lost. Then we identify the opportunities worth solving.

MAPProcess walkthroughWith Alessio & Kalib
Quotes re-typed into job software4 hrs/wk
Chasing client documents3 hrs/wk
Building the weekly report2 hrs/wk
2
Scoped to your business

Design & Build

We scope a solution around your business, connect the right systems and build the automations needed to make the process work.

✓Quoting tool connected to job management
✓Forms feeding the client record
Approval step for jobs over $5k
3
Ongoing support available

Launch & Improve

We test the system, introduce it into your workflow and show your team how to use it. Ongoing support and improvements are available as your needs evolve.

↻Quote accepted, job createdAUTO
✓Documents filed to client folderAUTO
▤Weekly report sent to ownerMON 8AM
RUNNING IN THE BACKGROUNDEXAMPLE
Time calculator

What is manual work
really costing you?

Estimate how much time repetitive work takes across your team, and how much of it could realistically be automated.

Data entry, document handling, updates, approvals, reporting
How often one person does it in a normal week
Rarely 100%. Some steps still need a person.
Wage plus on-costs, or what your own hour is worth
Estimated time you could get back
0 hrs a month
Time spent on this task now0 hrs/wk
Time that could be automated0 hrs/wk
Over a year0 hrs
Value of that time (labour cost)$0/yr

An estimate based on your inputs, not a guaranteed saving. Freed-up hours usually go into higher-value work rather than straight back into your pocket. We'll check the real numbers with you.

Find out what we could automate
Built for your industry

What it could look like in
a business like yours.

Every business runs differently, so every build is different. These are examples of what could be built, not fixed packages or client case studies.

Automation

Accepted quote to scheduled job

When a quote is accepted, the job is created, scheduled and assigned, and the crew is notified.

Integration

Documents from the field

Site photos, compliance forms and sign-offs collected on the job and filed against the right project.

Automation

Progress updates and invoicing

Clients get updates at each stage, and the invoice is raised in your accounting software when the job is complete.

Reporting

Weekly job reporting

Jobs in progress, revenue invoiced and outstanding payments in one report, without the spreadsheet.

Results

Don't take our
word for it.

Hear it from the business owners we've built for.

CLIENT VIDEO 01[Client quote: the result they got, in their own words.]Client name · Business, Melbourne
★★★★★

"[Short written review goes here.]"

Client name · Business
VIDEO 02[Client quote]Client · Business
24/7Every enquiry answered, even at 11pm on a Sunday.
VIDEO 03[Client quote]Client · Business
★★★★★

"[Short written review goes here.]"

Client name · Business
The founders

The people you'll
actually talk to.

No account managers. No outsourcing. The two of us run every project, from the first call to launch day.

Alessio Centaro
Founder & Head of Growth

Alessio Centaro

A former professional footballer who traded the pitch for the pipeline. Alessio leads strategy, ads and creative. He's the one on your strategy call, pulling apart how your business wins customers and finding exactly where it's losing them. He brings an athlete's standards to every client: prepare properly, do the work, measure the result.

Talk to Alessio directly
Kalib
Co-Founder & Head of AI & Automation

Kalib

The engineer behind every system CSL ships. Kalib architects the AI agents, CRMs and automations, connecting your calendar, inbox, payments and lead sources into one system that runs around the clock. He scopes it, builds it and tests it himself, so there are no hand-offs and no juniors learning on your business.

Talk to Kalib directly

Why we started CSL, how we work and what we believe.

Alessio & KalibRead our story →
Why CSL

Why businesses
work with us.

We don't sell the same automation to everyone. We learn how your business works, then build what it actually needs.

Custom

Built Around Your Business

We don't force your processes into a standard template. We scope each solution around how your business actually operates.

Connected

Systems That Work Together

We look at your existing tools and build connections that reduce duplicate work and fragmented information.

Founders

Direct Access to the Founders

Work directly with the people responsible for your project, from initial planning through implementation.

Clear

Clear Scope & Ongoing Support

Know what is being built, what it costs and what happens after launch. Ongoing improvements are available where agreed.

Your free strategy call includes

Walk away with a plan, even if you don't work with us.

  • ✓A map of where your business is losing leads and time
  • ✓Three quick wins you can act on straight away
  • ✓A clear plan of what we'd build, and why
  • ✓A fixed quote, with no pressure to sign
AlessioKalib
$030 minutes with the founders

Limited spots each week so we can prepare properly for every call.

Book my free call
Free strategy call

Let's find what's costing you customers.

Four quick questions, about 60 seconds. We'll come back with ideas built around your business, not a sales script.

01We look at your business before we speak
02A free 30-minute call with the founders
03A clear plan and a fixed quote. No pressure.
AlessioKalibYou'll hear from Alessio personallywithin one business day
Email hello@cslmedia.com.auCall 0413 558 800
STEP 1 / 4

What can we help you with?

Pick as many as you like.

FAQ

Questions, answered.

Anything else? Ask us on your free call.

How much does it cost?+

Every project is scoped around your business, so pricing depends on what we build. You’ll get a clear quote after your free strategy call. No hourly billing and no surprise invoices. You’ll know exactly what you’re getting before we start.

How long does it take?+

It depends on the scope. A focused automation can be running within a few weeks, while larger projects across several systems are delivered in stages. You’ll have a clear timeline before any work begins.

Do I need to be good with tech?+

No. We build, connect and test everything, then show you and your team how it works. Ongoing support is available if you want it.

Will it work with the tools I already use?+

In most cases. We work with the CRM, accounting, booking, job management and communication tools you already use. If something can’t be connected properly, we’ll tell you upfront.

Am I locked into a long contract?+

Builds are one-off projects. Ongoing services like ads and social media run month to month after a short initial period, so the platforms have time to learn.

What kinds of businesses do you work with?+

Businesses that want to spend less time on manual work and more on the work that matters: trades and construction, clinics, gyms, salons, coaches, professional services and more, across Melbourne, Sydney and Australia-wide.

Free strategy call30 min with the foundersBook now